Smart Applications Group

MARY-ANN MUSANGI

Position: Board Member
Categories: Board

Mary-Ann is a highly experienced General Manager who has demonstrated the ability to lead diverse teams of professionals to new levels of success in a variety of highly competitive industries, cutting-edge African markets, and fast-paced environments. Her experience spans across advertising, pharmaceuticals, banking, hospitality and FMCG Industries. She has strong technical and business qualifications with an impressive track record of more than 25 years of hands-on experience in strategic planning and business development. She has proven ability to successfully analyze an organization’s critical business requirements, identify deficiencies and potential opportunities, and develop innovative and cost-effective solutions for enhancing brand equity, increasing revenues, and improving customer service offerings.

2019 marked her first year at the helm of HACO Industries. Following the change of HACO’s business structure at the end of 2018, the next 2-3 years has been a period of transformation with clear strategic focus on the Personal & Home Care categories with the brands AMARA, MIADI, ASHANTI-Q, SO SOFT, ACE, SPARKLE and HACO PLASTICS (Rulers & Pegs). Innovation, manufacturing & distribution of high-quality products remain at the core of the business and are anchored by her engagement and connection with consumers at every opportune moment.

A key focus area of her’s is to build a sustainable business model where HACO Industries actively sources raw materials from Africa. These include natural oils and ingredients for HACO’s Hair & Personal Care brands. HACO partners with local communities to foster long term relationships towards building a vibrant value chain that spurs economic growth.

Mary-Ann’s belief is that HACO Industries shall realize the ambitions she has set out to conquer and together with her team she is looking forward to sprinting this race. She currently sits in several boards including Kenya Association of Manufacturers, Sidian Bank, Smart Applications, International Life House and Capital Group. She is also in the board of trustees for Gender and Violence Recovery Centre.